BUSINESS STRATEGY & COMMUNICATIONS
ISHRAQ
BRAHMI.
Turning ambition into clear direction and practical action.
01WORK & EXPERIENCE
Ideas, put into practice.
Business advisory, strategic communications and creative work, brought together in a selected portfolio.
Behind every business,
a personal ambition.
Client relationships 
A clear message.
A considered presence.
Public speaking Explore Ishraq’s experience and contribution through a presentation shared on request.
Request portfolio02EXPERTISE
Clear thinking.
Connected expertise.
Strategy, relationships and delivery, connected by one purpose.
Explore the expertiseBusiness Strategy & Market Entry
Helping entrepreneurs define their direction and navigate the practical steps of establishing a business in the UAE, with attention to their market, priorities and longer-term plans.
- Business positioning and UAE market entry
- Company formation and client guidance
- Tax, visa and relocation coordination
PR & Strategic Communications
Building understanding and trust through clear messaging, thoughtful representation and professional relationships across business, institutional and public-facing settings.
- Messaging and brand narratives
- Stakeholder relations and representation
- Public speaking and presentations
Creative Direction
Connecting strategic positioning to how a brand looks, feels and is experienced. A strong visual eye grounded in the meaning and purpose behind the work.
- Concepts and visual storytelling
- Photography, video and campaign direction
- Identity, presentation and brand experience
Marketing & Digital
Shaping a digital presence around the audience, the offer and the business objective. Marketing, content and website strategy work as connected parts of a brand experience.
- Marketing and content strategy
- Website strategy and digital presence
- Campaign and launch coordination
Projects & Programs
Bringing structure to priorities, people and moving parts. Connecting the strategic intent of a project with the coordination required to carry it forward.
- Project coordination and planning
- Cross-functional stakeholder alignment
- Priorities, dependencies and follow-through
03THE PERSON & THE PERSPECTIVE
Business judgment.
A creative eye.
ISHRAQ BRAHMI is a business strategist and strategic communications advisor who helps entrepreneurs, businesses and organizations turn ambition into a clear direction and practical action.
Perspective & approach
Her work connects the decisions that shape a business: how it enters a market, builds relationships, communicates its value and delivers on its plans. She brings commercial judgment, cultural awareness and a creative eye to each stage.
Her breadth has a clear purpose: to connect business priorities with the people, messages and actions that move them forward. Whether guiding a founder, representing a brand or coordinating a project, she brings structure to complexity and care to the relationship.
From guiding entrepreneurs through UAE business setup to engaging stakeholders and representing brands, her work brings people, priorities and practical delivery together.
Understand the business question. Give the positioning a clear direction. Connect the message with its visual expression. Then bring people, priorities and execution into alignment.
Ishraq works across these decisions, with attention to how each one affects the others.
Over seven years, she has worked with 50+ clients across MENA, the GCC and international markets. She speaks Arabic, English, French and German.
04WORK TOGETHER
A conversation.
A new direction.
Good opportunities begin with a meaningful connection.